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The Top Three Movers Of Successful Copy – Mover 3 [Copywriting Knowhow]

In the final part of this mini series on movers we look

A ‘mover’ is something that gets people (eg. prospects) to do something

To get people to do what you want (when they don’t want

What’s the difference between choice and free will? This is part 3

In part 1 we started looking at a recent sales funnel for

As some of you know, I’ve been analysing sales funnels and it’s

A long long time ago, a marketer had a crazy idea. They

I have spent most of my life trying to figure out the

What do you want? To be a great copywriter, or have enough

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